In her Human Centered Design class at the Weatherhead School of Management, Tiffany McNamara noticed that some students stalled out before they even began. Many felt inhibited by limiting beliefs (e.g., “I’m not creative,” or, “I’m not artistic,”) when putting pen to paper or creating abstract designs with Play-Doh. She wanted to create an immersive atmosphere that freed students from these inhibitions and biases — a “level playing field” — where she hoped students would approach design prompts with more freedom and willingness.